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العنوان
استخدام شبكات التواصل الاجتماعى فى حملات التوعية بالشركة القابضة لمياة الشرب والصرف الصحى والشركات التابعة لها :
المؤلف
خليل، محمد مجدى عواد.
هيئة الاعداد
باحث / محمد مجدى عواد خليل
مشرف / محمد عتران
مشرف / نهلة زيدان الحوراني
مناقش / سامي السعيد النجار
مناقش / السيد السعيد عبدالوهاب
الموضوع
الشبكات الاجتماعية على الإنترنت - جوانب اجتماعية. وسائل الإعلام - جوانب اجتماعية. وسائل الإعلام والتكنولوجيا - جوانب اجتماعية. شبكات التواصل الاجتماعي. الشركات المساهمة.
تاريخ النشر
2021.
عدد الصفحات
مصدر إلكتروني (210 صفحة) :
اللغة
العربية
الدرجة
ماجستير
التخصص
العلوم الاجتماعية
تاريخ الإجازة
01/01/2021
مكان الإجازة
جامعة المنصورة - كلية الآداب - قسم الإعلام.
الفهرس
يوجد فقط 14 صفحة متاحة للعرض العام

from 210

from 210

المستخلص

Social networking sites are the most prevalent on the Internet because of the characteristics they have that distinguish them from other websites. A number of organizations have benefited from social networks in publishing their advertisements and messages, whether for the purpose of publicizing their activities or promoting them, and a number of service organizations and bodies have tried to take advantage of networks Social communication because of its popularity and effective and direct impact as one of the most important modern information windows that exist and its role in shaping public opinion and influencing various groups of society. Objectives of the study:- The main objective of the study crystallized to achieve a main objective, which is to identify the ””use of social networks in awareness campaigns of the Holding Company for Water and West Water and its subsidiaries - a ’field study’. As follows :- 1. Identifying the extent of public participation in facing water problems, which is represented in the decreasing per capita share of water annually due to the large number of losses or increased consumption with the steady increase in consumption as a result of population increase using social networks. 2. Learn how to use social networks to raise awareness of methods of rationalizing drinking water consumption and maintaining sanitation. 3. Monitoring the level of public confidence in social networks as a source of information on the drinking water and sanitation sector. 4. Knowing the methods of persuasion used in awareness campaigns related to rationalizing water consumption and maintaining sanitation. 5. Monitoring the extent of the public’s commitment to the content of the awareness campaigns offered by the Holding Company for Water and West Water and Sanitation and its subsidiaries.