الفهرس 
ALUE AND VALORIZATION METHODSOnly 14 pages are availabe for public view
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Abstract
This research investigates the reasons behind architectural heritage neglect in Egypt. The research measures the factors that affect public value towards architectural heritage and the dimensions of attitudes that form the total attitude towards heritage.
This study is a scientific trial to solve the dilemma of the discrepancy of attitudes towards heritage in Egypt. As one of the richest countries of the world having many types of architectural heritage, Egypt faces everyday problems related to its heritage. The problems range from users’ vandalism, experts dissatisfaction with public neglect, mismanagement and public disinterest in the subject. The research is an empirical study that explains the reasons behind the human phenomenon of heritage neglect. The research questions the factors that form a person’s perception towards his heritage.
The research starts with a theoretical study about the notions and ways of measuring values; then it overviews the factors that might be affecting people’s attitudes towards their environment in Egypt. It gathers data about attitudinal surveys conducted around the world in order to shed light on the significant factors in other cases. After analyzing the theoretical data, the research uses a descriptive and observational approach to understand the contextual data in the chosen cases and areas of study. The descriptive part is followed by a field survey that uses a questionnaire that the researcher constructed and developed, the sample of the survey answers the questions and the answers are scored and compared using statistical methods in order to get the needed results of the research. The research also uses a special questionnaire for a group of heritage professionals. This part is crucial for the case in Egypt because heritage is affected by decision makers’ attitudes to a far extent.
The results showed the significant factors that are affecting each group of the survey sample, and proved that Egyptian public is mostly aware of the importance of architectural heritage; they only cannot afford time or money to act upon their positive attitude. It also recommends the tool that the researcher used in the survey (The questionnaire) to be used in any case around the world to measure public attitudes towards architectural heritage and therefore public value.